Undergraduate Calendar
2016 - 2017
Business Administration


BUSI 3293
MANAGING E-BUSINESS
This course focuses on the foundations of e-business, business-to- consumer and business-to-business strategies. Topics include buying and selling on the world wide web, back-office integration, impact of the business-to-consumer e-business on logistics and supply chain management, hardware and software of the internet, intranets and extranets, technological innovations and their impact, and competitive dynamics of firms operating in internet enabled operating environments. Prereq: Busi 2223, Busi 2423 and Busi 2513 each with C- or better

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